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Campaign | January 16, 2020

Face à Face – Out of the shadows

The new Face à Face collection explores various different artistic themes

photography Josephine Svane

Moving or suspended, sunny or icy, natural or digital, vital and creative: the new Face à Face collection explores various different artistic themes as does its AD campaign, expressing the same codes as the eyewear of the season. To make the new images, the French brand chose light as a medium for releasing all the energy held in a collection crafted with incredible mastery, combining art and technical expertise. To give a determined look to the AD campaign, they played with surprising and expressive close-ups to highlight the frames details and their singularity, balanced with body views here to give attitude centre stage.