With a dynamic mood and brilliant colours, the authentic portraits and storylines of the new Mykita campaign are celebrating individuality and self-expression. The brand presents a selection of its latest eyewear highlights, all handcrafted in Berlin.

Teema is an oversize, round shape with finely milled facets and functional steel detailing for an honest unaffected appeal; Vanilla represents a statement silhouette with steel temples that meet the acetate front via an elegant click-in material connection; Studio 12.5 featured in the finale of cult series “And Just Like That…” is a contemporary interpretation of the aviator shape referencing 1920s Hollywood. 

Arvo is a modern take on the aviator silhouette with a pop of neon pink – a signature of Mykita style. The popular, reduced Lite design concept stands for supreme comfort in a refined aesthetic. Cypress from the Mykita Mylon Hybrid collection represents a combination of sleek stainless steel and the patented Mylon material, an award-winning material innovation pioneered by the German brand.

At the world’s largest optical industry event, the Silmo Fair in Paris, Mykita was awarded Silmo’s first-ever "Responsible Company" prize for its progress in social and environmental responsibility. The category was assessed by an independent CSR expert jury and open to all exhibitors of the fair. The recently launched award evaluates companies on a holistic level according to 17 different criteria.