Notes | November 2, 2017

The beauty of functionality

The Danish brand ProDesign won the Japan Eyewear Award in the Sunglasses Category with its foldable frames

words Editorial Staff

“Put me in your pocket’. This is what the new Sun Collection of ProDesign seems to say to us. In fact A centerpiece in the new sun collection is a functional and foldable frame, designed with a cool expression. This year at IOFT in Tokyo, this foldable pair of sunglasses won the Japan Eyewear Award in the Sunglasses Category for its excellent design and comfortable fit.

‘The functionality of the foldable frame is adding to its cool expression while the comfortable fit stays true to the ProDesign spirit.’ says Cathrine Haugerud and continues “I’m truly proud of this international recognition.”Innovative and stylish, the new Sun Collection stays true to the legacy of ProDesign. All designs have great attention to innovative details and a facial fit.