This year, Morel proudly celebrates 145 years of heritage — a remarkable milestone for a brand that has remained fiercely independent and true to its values since day one. Founded in 1880 by Jules Morel, a visionary eyewear maker, the company has grown through four generations, each driven by a passion for craftsmanship, innovation, and design.

From Jules' artisanal beginnings to the industrial expertise of Marius in the 1930s, and Jacques’ commercial expansion in the 1960s, Morel has consistently evolved without ever compromising its identity. Independence and authenticity are more than just founding principles — they are the beating heart of the brand.

As a family-owned company, the French brand has preserved a unique creative freedom that fuels its daring approach to eyewear. Every collection reflects the brand’s passion and boldness — values that translate into iconic frames such as Floride, Cléopâtre, Flight, and Tydée. Behind these designs is a team of talented creatives, constantly pushing boundaries and reimagining what eyewear can be.

Today, Morel continues to shake up traditional eyewear codes, blending heritage with innovation. With 145 years of history and an eye firmly on the future, the brand remains a symbol of excellence in French eyewear, inspiring confidence, style, and individuality across the world.