The poetry of nature
Words Editorial Staff
Etnia Eyewear Culture presents the new campaign for the launch of the FW22 collection of Allpoets
Carrying on with their spirit and will to save the planet, Etnia Eyewear Culture proudly presents the new campaign for the season called "The poetry of nature vol.2". Already from the name, the campaign is a clear invitation to fill the world with poetry, presenting a new outlook on nature, on defending the brand values around sustainable consumption and ethical production.
The new Allpoets campaign calls on us all to protect our environment and live sustainable lives. It is an ode to the Mediterranean lifestyle, with frames designed for people looking for the very best quality, but at an affordable price. Timeless, minimalist and basic, the 16 new models of prescription glasses are part of an ISCC certified BIO collection.
Every Allpoets frame is produced in CRT (Carbon Renewed Technology) Acetate, created out of the partnering of Mazzuchelli and Eastman. Shaped in line with the latest trends in an infinity of different acetates and colours that run from Havana to blue to grey, in combination with ultramarine blues, oranges, olivegreens, magentas or fuchsias.
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