Gigi Studios has unveiled its new campaign for the FW 24/25 collection. It's named 'Good Luck', a claim that refers to the world fo lucky rituals and superstions, both personal and related to different cultures. In this particular context, each of us has our favorite ritual: crossing fingers, touching wood, looking for four-leaf clovers... The list is long, but what all these gestures have in common is the positive attitude and the desire to attract fortune.

The new designs for the season created by Gigi Studios are bold and contemporary, continuing the brand commitment to avant-garde design, sustainability and creative expression. New proposals for the Vanguard collection feature modern and refined details, while the Men's optical line add a fresh take on the pilot style.  

In the Icon collection, an XL version of the Brooks model has been introduced, now also available in a sun version for the first time. Moreover, Gigi Studios unveil warm, earthy color palettes with soft highlights in the XS models and a special rimless design in the Lab collection.