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Stories

Talla


Ten years of looking beyond

Words Giuliano Deidda

04/03/2026

A slower, more considered vision of contemporary eyewear. Founded in 2016 by Gianluca Gualandi, Talla marks a decade of design shaped by restraint, memory and masculine elegance

In a fast-moving eyewear landscape, Talla Eyewear emerged from a personal desire to restore time, attention and meaning to the act of designing a frame. Founded in 2016 by Gianluca Gualandi, whose background as an optician laid the foundations for a distinctive approach to eyewear design, the brand celebrates its tenth anniversary in 2026 as a quiet yet confident voice in contemporary masculine elegance.

Talla’s origins can be traced back to an optical boutique in Bologna, where a different way of looking at eyewear first emerged. For over fifteen years, Gualandi worked as an optician, developing a highly personal relationship with his clients. His approach was unconventional even then. “I chose to display no more than fifteen frames,” he recalls. “That minimal approach allowed me to truly focus on the individuality of each client, on what suited them beyond trends.”

It was never about selling more, but about seeing better. This philosophy laid the groundwork for Talla. The brand’s name itself comes from a childhood nickname given to its founder on the football fields of Bologna, thus anchoring the project firmly in personal memory and Italian roots. From the outset, Talla was conceived as a brand “for men, about men”, built on coherence, restraint and identity. “I consider glasses to be the ultimate accessory of masculine elegance,” Gualandi states, framing eyewear not as ornament but as definition.

The transition from optician to designer marked a decisive turning point, “I wanted to create frames that did more than rest upon a face. They would unveil windows to the soul, framing not just vision but individuality.” This ambition continues to guide every collection: eyewear as a narrative object, an extension of character rather than a stylistic statement. Each Talla collection is built around a strong idea, often drawn from the designer’s memories, travels or encounters. Bologna’s dialect becomes design language in Gergo; Hollywood glamour meets Italian sprezzatura in Americani; light and shadow sculpt form in Chiaroscuro; Roman memory and architectural balance shape Rome; material precision takes centre stage in Element; while Arabesco, inspired by the legendary Italian designer Carlo Mollino, embraces asymmetry and freehand expression. “I like to infuse the best moments of my life into my collections,” Gualandi explains. “Memories, journeys and passions are my creative compass.”

Aventino model, Rome collection

Aventino model, Rome collection

Carbon model, Element collection

Carbon model, Element collection

Spirito model, Chiaroscuro collection

Spirito model, Chiaroscuro collection

In 2019, the brand reached a key milestone with the introduction of HDCA – High Density Cellulose Acetate. This material, lighter and more stable than traditional acetate, allowed Talla to achieve thinner profiles and enhanced comfort without sacrificing durability. It also marked a shift in production, marking the start of a collaboration with Chinese manufacturers due to their expertise with this innovative material. “It is not about geography, it is about working with the best artisans and materials to express a precise vision of craftsmanship.” For Talla, quality is a matter of intention rather than origin. Among the many frames created over the years, one has quietly emerged as a signature: Buccia. Born within the Gergo collection, it has become a defining design. “Buccia does not attract attention,” says the designer. “It whispers elegance. It is proof of the power of simplicity.” With its refined lines and discreet presence, the frame perfectly encapsulates the brand’s aesthetics: nothing superfluous, everything considered.

Today, Talla Eyewear is present in 25 countries and continues to grow steadily, supported by strong relationships within the optical community. Annual participation in trade fairs such as Silmo in paris and Mido in Milan remains central to the brand’s rhythm. “I often describe them as my report card,” Gualandi admits. “The feedback and the energy I receive there constantly fuel my next steps.” Growth, like design, is approached with patience and clarity. 

As September 2026 approaches, the tenth anniversary has been conceived as a collective celebration. “This anniversary belongs to everyone who has been part of the journey. From our suppliers to our agents and customers, each person is a star within this universe.” It is not a milestone of arrival, but it is one of continuity. Looking ahead, the brand remains faithful to the principles that shaped its beginnings. “Longevity is far more important to me than short-term gratification,” Gualandi reflects.

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