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News

l.a.Eyeworks


Exploring originality

Words Erna Dzaferovic

07/11/2025

l.a.Eyeworks illuminates the season with the Fall Winter 2025 collection and a new flagship store in Los Angeles

The creative universe of l.a.Eyeworks continues to expand with the debut of its Fall Winter 2025 collection, a bold evolution of the brand’s ongoing exploration of Uncensored Visions. Featuring ten new frame designs and an impressive 28 new color introductions, the collection reinforces the brand’s enduring commitment to originality and innovation in eyewear design.

The new palette spans a rich spectrum: from vibrant, saturated solids and dappled patterns to marble and gemstone-inspired finishes, along with fresh interpretations of the brand’s signature tortoise styles. Among the highlights, four designs introduce hand-adjustable nose pads built on a single titanium post, a technical advancement that enhances comfort and customization while maintaining the frame’s sculptural integrity.

Further strengthening its presence in its hometown, l.a.Eyeworks has opened a new retail flagship on Fairfax Avenue in Los Angeles. Completed in June 2025 after two years of development, the expansive new “campus” comprises two connected buildings joined by a pergola-covered walkway. The flagship will serve as both a retail environment and a creative hub, featuring the full range of active collections alongside collaborative projects with multi-disciplinary LA-based creators.

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