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Trends

Butter Yellow


Butter Chic

Words Alessandra Albarello

23/07/2025

The soft allure of a comforting hue that pairs effortlessly with almost anything — even eyewear embraces the trend.

Butter yellow is undoubtedly one of this summer’s defining colours — and it’s set to play a starring role in the seasons to come. Gentle, comforting, and endlessly versatile, it lends itself to a wide variety of pairings, creating unexpected harmonies and striking chromatic contrasts. Though it may initially appear neutral, this shade is anything but. Butter yellow has a distinct identity that subtly highlights the personality of the wearer, offering a refined yet playful twist. Try wearing a pair of spectacles in this colour and you certainly won’t go unnoticed. With its vintage allure (Brigitte Bardot wore a robe in this very shade in Jean-Luc Godard’s 1963 film Contempt), butter yellow has won over the runways, continuing into the Autumn/Winter 2025/26 collections.

One standout example is Valentino, who showcased the hue in Paris on 9 March during Le Méta-Théâtre des Intimités — Alessandro Michele’s bold reimagining of fashion, where intimacy is laid bare and the rules are rewritten. Unsurprisingly, eyewear played a vital role in the narrative. Valentino presented the Oval Wrap-Around, an enveloping acetate frame with temples finished with the iconic VLogo (as seen in the opening image). Pairing this colour with sculptural, sensory design takes the effect to another level. Balmain’s B-Spirit frame is a perfect example: quilted detailing and a soft-touch finish immediately recall the house’s signature padded leather handbags, as envisioned by creative director Olivier Rousteing and his design team. A gold logo on the temple further reinforces the link between these two accessory lines.

Some brands focus on distinctive textures, like the embossed snakeskin-effect finish on Roberto Cavalli’s 9x7 model, complete with the Mirror Snake logo on the temples. There’s also a lavish version embellished with 30 Swarovski crystals in assorted sizes and colours. Marni opts for bold sculptural form with the Quelyfish KHO, a large acetate frame with an irregular profile and low-set temples, shown here in a creamy version. Chloé, on the other hand, embraces rounded lines with Marcie, an oversized frame crafted from low-impact acetate. The design features signature details drawn from the house’s wider collections, such as the gold temple logo and teardrop-shaped temple tip cut-outs — a visual echo of Chloé’s jewellery lines.

MCM Eyewear reinterprets the classic cat-eye with its MW0021 model. Defined by pronounced lines and bold proportions, the frame comes alive with a striking diagonal logo across the temples. The colour palette also extends into more refined territory, as seen in CT0540S by Cartier. This compact, geometric silhouette has a distinctly contemporary feel, enriched by gold accents on the hinges and temple tips — a nod to the maison’s heritage and design DNA. And staying with heritage, Max Mara Eyewear translates the brand’s signature sartorial codes into the MM0136 — a structured, architectural frame that balances acetate and gold-tone metal with harmonious precision. A perfect expression of timeless sophistication — just like butter yellow itself, a colour that transcends seasons and trends.

Marni, Quelyfish KHO model

Marni, Quelyfish KHO model

Chloé, Marcie model

Chloé, Marcie model

MCM Eyewear, model MW0021

MCM Eyewear, model MW0021

Roberto Cavalli, 9x7 model

Roberto Cavalli, 9x7 model

Balmain, B-Spirit model

Balmain, B-Spirit model

Cartier, model CT0540S

Cartier, model CT0540S

Max Mara Eyewear, model MM0136

Max Mara Eyewear, model MM0136

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