What really makes an eyewear frame special to the extent that it becomes unique? It is doubtless the artisan component characterising its creation. from the choice of fine materials to the modelling of the shape, from the assembly of the different elements to the very important phases of finishing and polishing, up to the quality control stage during which all the details are carefully checked to ensure that the glasses are free from defects and meet the required standards. It is precisely thanks to these meticulous steps that are carried out by hand, that a pair of glasses can be transformed into a small work of art.

Craftsmanship in eyewear represents a kind of alchemy: the fusion of manual skills with creativity and precision. This aspect is still very much appreciated and sought after, even in a contemporary era in which the growing enmeshment of the physical and digital worlds has penetrated every aspect of our lives; leading us to the beginning of the fourth industrial revolution. Industry 4.0 was theorised about ten years ago with its basis in a German manufacturing development project. It is based on a mix of technology, digitalisation and automation that went on to inspire numerous European and global initiatives and started a process of irreversible change that has also involved the eyewear sector. In this context, brands are constantly faced with new challenges to integrate their traditional production processes with smart technologies able to respond to an increasingly fast market, without, however, dissolving the essential link with the artisan component and with all the value it represents.

Today, the possibility of craft skills coexisting with technological processes is tangible and defines the concept of 'contemporary craft'. The frames created under the aegis of this phenomenon reflect Indian buffalo horn Bentu Estu eyeglasses, Arias the tendency to bring together fashion, technology, functionality and sustainability, offering a technologically advanced visual experience. The 8000 brand contains the terms of this challenge in a name with a lofty symbolic meaning. It refers, in fact, to the 14 highest peaks in the world known as the Eight Thousand which boast altitudes of more than 8,000 metres above sea level, and is a declaration of the brand's commitment to always explore and conquer new territories in the field of design and production – even those that are the most difficult to get to.